Rachel Zarrell is a New York-based director obsessed with creating shareable, can't-miss social content. Rachel is currently the Director of Daily Video at MTV News, and was previously a news and video editor at BuzzFeed News and a founding member of BuzzFeed Motion Pictures New York. She also spent time at The Boston Globe and Boston.com, and freelanced for Esquire, among other publications. Rachel is skilled in content strategy, audience and engagement growth, fast turnaround video, breaking news coverage, and being up-to-the-second on the social web. Her videos and stories have been featured on shows like Today, NBC Nightly News, and Good Morning America. Rachel lives in Brooklyn with her cat Pico De Gato, where she enjoys doing crosswords and trying to bake the perfect chocolate chip cookie.


Follow her on Twitter here.


(photo: deborah feingold)