the who what where:
(photo: BriAnne Wills)
I’m Rachel, a digital-first multi-hyphenate who thrives at the center of content strategy, creative innovation and culture.
Currently, I’m offering consulting services and freelancing at a variety of agencies as a creative director and content strategist. My superpower is making content that builds digital brands through authenticity and gets shared by millions. As a creator, I spent years deciding what would be trending tomorrow. Now I help brands learn how to do it. If this sounds interesting to you please say hi!
My videos and stories have been featured on shows like Today, NBC Nightly News, and Good Morning America, and my writing has been published by publications like The Boston Globe and Esquire.
bye!
You can find me in Brooklyn with my cat, Pico de Gato, where I spend my free time curating raccoon memes and trying to bake the perfect chocolate chip cookie (currently this one).